How Much Does a Website Cost in the UK? (2026)

UK website design price bands for 2026 — brochure sites, e-commerce and custom builds — plus the hidden costs most quotes leave out.

In the UK, a small brochure website typically costs £1,500–£5,000, a designed marketing site with custom pages £5,000–£15,000, and an e-commerce or bespoke platform £15,000–£60,000+. The biggest cost drivers are the number of unique page templates and whether content, photography and copywriting are included.

Website quotes in the UK range from £500 to £60,000 for what clients describe in the same sentence. The gap is almost never the code. It is how many unique page designs exist, who writes the words, who takes the photographs, and whether anyone is responsible for the site still working in a year.

How much does a website cost in the UK in 2026?

Typical UK market range
What you're buying	Typical UK market range	Usually includes
Template site, small business	£500 – £1,500	Theme, your copy, a handful of pages
Brochure site, designed	£1,500 – £5,000	Custom design, 5–8 pages, CMS, basic SEO
Marketing site with custom sections	£5,000 – £15,000	Bespoke templates, animation, copy support, analytics
E-commerce or bespoke platform	£15,000 – £60,000+	Product systems, integrations, accounts, ongoing support

These are typical market ranges, not Graphy Studio prices. Every project is quoted individually.

What costs do quotes usually hide?

Copywriting. Most delays are not design — they are a client waiting on themselves to write the About page.
Photography. Stock photography is the fastest way to make a good site look ordinary.
Content population. Loading 40 products or 60 blog posts is chargeable time.
SEO foundations. Titles, descriptions, structured data, sitemap, redirects from the old site.
Hosting, domain and maintenance. Small monthly costs that never appear in the build quote.
Redirects. Skipping these on a rebuild is the most common cause of a traffic collapse after launch.

How do you compare two very different quotes?

Count the unique page designs, not the pages. Ten pages on two templates is a small job.
Ask who owns the code and the CMS account after launch.
Ask what happens to the old URLs.
Ask for the page-speed target and how it will be measured.
Ask what a change costs in month three.

A website is not a deliverable. It is the thing your business has to run on every day for three years.

FAQs

How much should a small business website cost in the UK?

Between £1,500 and £5,000 (typical market range, not Graphy Studio prices) for a properly designed brochure site with a content management system, mobile layouts and SEO foundations. Below £1,500 you are generally buying a template with your logo placed into it.

How long does a website take to build?

A designed brochure site typically takes four to eight weeks from kickoff, and most of that timeline is content — copy, photography and approvals — rather than design or build.

Is a cheap website worth it?

It can be, if you need presence rather than performance. It stops being worth it the moment the site is your main sales channel, because template sites are hard to differentiate and expensive to unpick later.